LinkedIn Headshots are often the first impression clients and prospective employers have of you.
Are your clients and co-workers struggling to recognize you in your LinkedIn profile photo? Is it 7-10 years old?
A good portion of our business is serving clients who want to update their headshot on-line for their LinkedIn profile, Zoom Profile, and for other Social Media Profiles.
With a session, not only will we get you a photo you love, we will help you make the process quick and painless.
To start, want to give you some do's and don'ts on how to have the best LinkedIn photo possible.
Four Tips For LinkedIn Headshots
Look the Part
Dress for the role/position you want to achieve as opposed to your current one. You have to look the part to get that next level position. Maybe this means wearing a coat and tie for your photo when you normally wear business casual. Look at others in this role and model what they are wearing. Dress like you are at a job interview, because in reality you are. Your making your first impression with your client or potential employer online well before a formal in-person interview.
Most clients are looking for a photo where they look warm and friendly, but professional. In a client focused position, it would be a mistake to have a more serious expression or one that reads as angry. Not everyone likes to smile in their photos and you don't have too. But it's very easy for a "no smile" image to read like a frown or worse. Many clients didn't stop to consider the story of their image or the message it sends before selecting a final photo. This is where a pro that looks at thousands of photos can help point out the "vibe or feel" of an image.
Hire a Professional
Yes we are biased on this one. Although it might be tempting to take a quick iPhone photo because "it's just for LinkedIn," it's usually wise to spend the money and hire a professional headshot photographer. The wide angle of a cell phone camera lens can distort your features and make you look funny. Ask me about the time I had an employer take my ID badge photo with a cell phone (wors't photo ever!) Not to mention the lighting is usually flat/boring and there is no retouching or touch-up's.
You want to look your best in this photo (your new job, client, or promotion might depend on it) and even if you see lot's of people online with bad profile photos, you want to stand out and be far and above the competition! The raise you will get with the new job will pay for the cost and then some. Plus you can even deduct the cost on your taxes!
In short, LinkedIn wants a 300 x 300 pixel image. What's a pixel you ask? That's where we come in and can interpret all the mumbo jumbo. In normal speak, they are looking for a square photo that is not too small to be pixelated (distorted) and not to big to overwhelm the servers. We know of some people who tried to upload a huge hi-res file, only to have the image look distorted and fuzzy due to the compression applied by the site's server to make the photo fit in the right proportions and size. We do all this for you so that you have a quick and easy upload without having to call IT for assistance.